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Make Conferences Fun – To the Batcave and Beyond!

Dynamic Duo Batman Carl and Robynat the 2013 Niche Magazine Conference. The 2013 Niche Magazine Conference has exploded on the scene for the last three days in Tempe, AZ. For those of us who put on...

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Event Fun + Creativity = Success

Every year we pick a fun and creative theme for our Niche Magazine Conference. Here I am in February 2013 as Batman Carl with my sidekick Robyn, encouraging publishers to become they superheroes I know...

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How to Maximize Your Event’s Social Media Program

Show organizers need to maximize their social media programs to connect with their attendees. Most show organizers now have an active social media program. However, many are surprisingly still at the...

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What Does Your Website Say About Your Event Business?

Her’s some tips on how to look your best on your website. Are your website pages currently showing the people behind your event business in the best possible light? In the ever-more-transparent world...

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Niche Events: Small is the New Big!

Industry blogger and event guru Traci Browne will be leading 2 sessions at the Niche EventFest in New Orleans. I want to take a minute to talk to you about Niche EventFest taking place November 3-5th...

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Sponsor Pricing, Collaborative Selling and More: An interview with Kathleen...

Seasoned event pro Kathleen Connolly shares her insights on producing successful events. We recently had the privilege to interview event expert Kathleen Connolly, EVP of Sales UBMTech. She oversees...

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A Behind-the-Scenes “Orange” Look at Event Guru Joe Pulizzi

I just finished interviewing Joe Pulizzi on my “Events — What Wakes You Up at 3:00 AM?” podcast. I was so jazzed after that I wanted this month’s blog post to be about “Super Joe”! I always learn so...

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Events that WOW! An Interview with Social Media Examiner’s Phil Mershon

Event expert Phil Mershon gives some solid advice on how to make sure you have the WOW factor. Does your niche event have a WOW Factor? You know, the bells and whistles that are actually really...

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Robust B2B Event Marketing: Podcast Interview with Jim Roddy!

Check out this month’s interview on B2B Event Marketing with Jameson’s Jim Roddy. B2B events don’t have to be boring! Carl recently interviewed Jim Roddy, President of Jameson Publishing, on his...

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